South Korea: Hongdae (Hongik University)

Travelling throughout Seoul is pretty easy. You have three transportation options, by bus, subway or taxi. I mostly travelled by subway. I also recommend getting the T-money card. T-money is a transportation card you can use for any public transportation and taxi fares. This card makes travelling through Seoul so much easier and it also offers travel discounts. You can recharge the card at a T-money vendor or recharging devices inside the subway stations. You can purchase the T-money card at most convenience stores.

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Hongdae (Hongik University) is one of the most vibrant regions in Seoul. If you love shopping, urban lifestyle, art, indie music, street performances and a bright nightlife, then this is really the place to be. Hongdae is also known for its variety when it comes to shopping. Reasonable priced street fashion shops, to higher end boutiques and unique accessories. The prices may vary from store to store. Don’t be surprised. A lot of shops have the same item in stock but often with a different pricing. So, it’s better to explore to find the best deal. Also there are plenty of restaurants and cafés. I suggest checking out the newly openend Hello Kitty café.

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In the main shopping district I came across a lot of familiar shops. I visited the LINE STORE and ARTBOX. These stores mostly sell stationary, home supplies and miscellaneous items. They really had a lot of cute products, which made it hard for me to choose. Looking back, I’m kind of dumbfounded why I didn’t buy more supplies. I guess, I will never know. Also there are some cosmetics stores, like Etude House, Watsons and The Faceshop. But I highly suggest to shop for makeup and skincare in Myeongdong. I will elaborate why in another blogpost.

There is a bakery called Chocolat Yum. They sell the most adorable bake goods I have ever laid my eyes upon. The store’s interior design is very beautiful and feels so comforting. I wanted to buy everything in the store. I planned to come back another day because I was already carrying a lot of bags and was afraid that the pastries would break. But in the end I never got the chance to revisit. It still haunts me in my sleep!

After a while of exploring we came across a street full of cute boutiques. I never saw so many cute clothes at once in my life. The prices are bit higher in comparison but the quality of the fabric is much better. The STYLENANDA flagship store is also located in this area.

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When night time was upon us and it was close to dinner time, we decided to go for Korean BBQ (Gogigui). You can eat relatively cheap in Hongdae and there are a lot of restaurants/cafés to choose from. Thinking about all the Bulgogi, Galbi and Samgyeopsal make me drool. What I love about Korean culinary are the many side dishes that goes along with the food (banchan). The Korean side dishes that are served the most are kimchi, guk, gochujang and jjiggae. There’s also a Korean way to eat grilled meat. Korean BBQ always comes with sangchu. You’re meant to wrap the grilled meat like a decorative present. The savory juicy taste of the Galbi goes well with the green leaves. I mostly just add garlic and spices and wrap it together and just cram it into my mouth. Yeah, I’m not really ladylike while I’m eating. But I just really love Korean BBQ after a nice long day of shopping. It was a successful day. A day I will always keenly remember.

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